Content creation,
made practical.
Podcast, facecam, vertical video, influence, strategy. Guides written from the studio, based on what we actually see with our guests.
All articles
16 guides
Selection10 French Podcasts to Discover This Summer (2026)
Our editorial selection for summer 2026: business, culture, society, tech. Ten podcasts we genuinely listen to at the studio.
StrategyCreating Video Content in Summer: The Slump-Proof Guide
How to maintain your cadence throughout July and August without burning out: pre-holiday batching, summer editorial planning, and lighter formats that still deliver.
Social MediaShorts, Reels, TikTok: Short-Form Video Trends for Summer 2026
What really performs in short-form video in 2026: optimal lengths, hooks, subtitles, and the warm season effect. Our mid-year analysis.
SelectionBusiness Podcasts to Listen to on Holiday 2026
10 entrepreneurship, marketing and creator podcasts made for binge listening. Download before you head off.
StrategyPreparing for the Autumn Return: The August 2026 Creator Playbook
Content audit, format overhaul, Q4 planning, batch recording, studio checklist. The complete plan to hit September one month ahead of schedule.
PodcastLaunching Your Podcast in 2026: The Complete Guide
From choosing your concept to your very first release, here is the step-by-step method to build a podcast that lasts longer than 3 episodes.
VideoFacecam, video podcast, vlog: which format should you choose?
Three video formats, three production approaches. How to choose the one that suits your goals and your energy.
BusinessHow to (Really) Monetise Your Podcast in 2026
Spoiler: advertising is no longer the main revenue stream. Here are the 6 levers that genuinely work today.
InfluencePersonal branding on LinkedIn: the video content method
How to use a single shoot to fuel LinkedIn for 3 months. The repurposing system we recommend to our clients.
Social MediaShorts, Reels, TikTok: the short-form strategy that scales
Why vertical video is no longer optional and how to integrate it without blowing up your production workload.
PodcastPreparing a Podcast Interview (Without the Interrogation)
Questions to ask, questions to avoid, and how to build a conversation that surprises your guest (and your audience).
ProductionFilming at Home vs in a Studio: The Real Maths
How much a home setup really costs, and at what point a studio becomes more cost-effective. Comparison table included.
VideoPublishing on YouTube in 2026: What Has Changed
Algorithm, formats, thumbnails, hooks: the new rules creators still underestimate.
InfluenceBuilding a Niche Audience (and Why It's Better)
10,000 engaged fans beat 100,000 passive followers. The strategy for finding your niche and sticking to it.
ProductionThe checklist for a successful shoot day
30 points to check off before, during and after recording. The list we share with every guest.